In this episode of the 5 Leadership Questions podcast Todd Adkins and Barnabas Piper are joined by Trevin Wax to talk about how leaders can and should blog and what impact it can have on their leadership. Trevin has written a successful blog for about 10 years and Barnabas has been doing the same for more than five years. The conversation is practical and full of ideas on how leaders of organizations or ministries can share and create written content well online. They discuss the following questions:
- When and why did you start blogging?
- What are some of the misconceptions about blogging and bloggers?
- What are some of the main benefits of blogging for a leader?
- What are some of the blogs you enjoy or are challenged by the most?
- If someone wanted to start a blog, what are some practical starting steps to take?
“Blogs are usually personality driven.”
“Social media is now the delivery method for blogs.”
“Most interaction now happens on social media, not in a comment section.”
“Blog comments are a half step up from YouTube comments.”
“A major misconception about bloggers is that they’re narcissists trying to build their own platform.”
“You do need to have some level of self-confidence to think ‘I have something worth sharing and putting out there.’”
“There isn’t one right way to blog.”
“Finding a niche helps people gets started in blogging since there’s so much out there.”
“Blogging forces people to do one thing leaders must excel at: communicate.”
“Blogging can be an accountability system because if you write it you better do it.”
“Blogging is a way to influence and impact those who follow you – your team or church.”
“Blogging is a way to attract people to your organization.”
“Blogging is a piece of the whole platform and communication, not the whole.”
“More and more websites are collecting contributors and creating blog communities.”
“If you want to blog every day make sure you have enough ideas to do that with.”
“Set yourself a realistic schedule. Count the cost.”
“More content is better for following, but it may not be better for you as a writer.”
“Regularity in posting is the key.”
“You don’t need to have a niche; you do need to have a voice.”
“If you just want to write stuff, stuff is about the best quality you’re going to produce.”
“Aesthetic equals quality in readers’ minds.”
“Buy your own domain name.”
Help My Unbelief by Barnabas Piper
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